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case study — Multi-pays · 2024
Ovation Academy
Conversational coaching over WhatsApp, combining AI with human follow-up. 500+ entrepreneurs supported across 6 countries, multilingual, no app required.
T+00:00 — context
Coaching entrepreneurs does not scale through people alone, nor through AI alone. The Academy holds both together, in the channel entrepreneurs already use — no app, no friction.
cue — what we ran
What we delivered.
- 01A structured, paced and adaptive pathway, entirely on WhatsApp
- 02Conversational AI for pace and availability, a human coach for nuance
- 03Multilingual rollout, accessible on mobile with nothing to install
- 04AI as a lever for innovation: deployed only where it produces measurable impact
T+end — results
What came out of it.
500+
entrepreneurs supported
6
countries
0
apps to install
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